Workshop Descriptions

These are my ongoing low-cost social media workshops in Denver designed to inspire you to create your profiles and social media strategies. The workshops can also be customized for your group depending on your industry or needs. After viewing the workshops, don't forget to look at the upcoming schedule of classes. The detailed descriptions follow the summary. After you attend a workshop, you will have access to the Power Point presentation we went through loaded with tips and techniques. You can work at your leisure developing your profiles and marketing strategy by viewing the Power Point. If you have any questions on upcoming workshops, please feel free to contact me.

Social Media 101

You've heard of social media, blogs, Twitter, Facebook, etc., but don't fully understand how you should be using it to help your business. Learn the basics of building your online brand and how to market yourself the right way so that clients will find you. You can bet your competitors are on social media, you should be too. 

Understanding Social Media 101

Learn the basics of social media including social networks, blogs, YouTube and more. Learn the right and wrong way to use social media and understand how to create a manageable social media plan for yourself or business and draw prospects your way. In this workshop, you will learn techniques for using social media for networking. You'll know how to pay it forward and look like an expert, build the right community, optimize your profile with keywords and more. You'll leave knowing successful tips for the different platforms, finding prospects, power partners and more.

Creating a Social Media Marketing Plan Workshop

You understand the basics of social media including social networks, blogs, video marketing, etc., but how do you put this together? Learn how to come up with a preliminary manageable marketing plan to increase your brand awareness and be known as an expert in your industry.

 Social Media: Creating a Great LinkedIn Profile - LinkedIn 1

Did you know that you are 40 times more likely to receive opportunities if you have a 100% complete profile? Learn step by step in this interactive hands-on workshop to create an effective profile that draws prospects, customers, power partners or hiring managers to find you. Understand the basics of social media optimize your profile with keyword enriched descriptions. Learn to update your status to look like the expert you are in your field and much more. Colorado Free University

Social Media Workshop: Intermediate LinkedIn - Work it the Right Way! LinkedIn 2

You've created a great LinkedIn profile. But just how does LinkedIn work for you? LinkedIn is the premier social media networking platform perfect for businesses. In this intermediate to advanced workshop, you'll learn how to market yourself or your business the "social media" way. Learn how to grow your network and add connections the easy way, find opportunities, target companies and be known as an expert in your field! Get networking tips and join the right groups to pump up your social media marketing efforts. Also learn how to find content to look like the expert you are in your business or field. Colorado Free University

 How to Twitter: Basic to Intermediate Workshop

Over 23 million people tweet each month. Learn the basics to beyond on using Twitter just for fun, finding jobs, or marketing your business. Discover the social media do's and don'ts. Create an optimized Twitter profile, add followers, get a free custom Twitter background, establish yourself as an expert and much more. Don't want to spend all day on Twitter? You won't . Leave this workshop with a list of Twitter tools to shorten your time spent online to just a few minutes. 

Use Facebook to Build Your Business: It's Free and It Works! Facebook 1

Learn the latest and best strategies for branding yourself or company on Facebook. Start by Facebook optimizing and completing your profile. Add pictures, videos, links and posts to drive people to you or your business. Quickly add your current friends and organize your personal and business friends separately. Choose your privacy settings based on your comfort level. Know the secrets of growing your business by spending only 10 minutes a day on Facebook. Avoid the top four deadly mistakes people make on social media. You’ll have concrete techniques to implement your dynamic Facebook marketing plan. Colorado Free University

Facebook for Business 2 - Marketing Your Business

Your profile is set up, and you are posting updates regularly, growing your friend list, and following the Facebook etiquette that you learned in Facebook For Business Part I. Now it's time to play big and use Facebook applications. These powerful advertising tools will help you reach your target market quickly, easily, and free. In this class, you'll learn how to set up a business page, start a group, create and broadcast your event to thousands, and post articles and videos. This is social media at its finest and is sure to attract the attention you need to grow your business! Colorado Free University