Your Marketing Gal

Thank You For Stopping By

Having technical difficulties with images. Am working on this.

Thank you so much for stopping by Your Marketing Gal. You'll find posts on social media, general business how to and so much more. Always feel free to contact me with any questions you may have. Thanks!

How Does LinkedIn Work? Denver Small Business Educational Class

LinkedIn 2: Successfully Marketing Your Business

You've created a great LinkedIn profile. But just how does LinkedIn work for you? LinkedIn is the premier social media networking platform perfect for businesses. In this intermediate to advanced workshop, you'll learn how to market yourself or your business the "social media" way. Learn how to grow your network and add connections easily, find opportunities, target companies and be known as an expert in your field!

Get networking tips and join the right groups to pump up your social media marketing efforts. Also learn how to find content to look like the expert you are in your business or field. To fully participate in this class, you should have a profile set up on LinkedIn.

Class #3350AA9 is at Colorado Free University on Tuesday, July 13, from 6 to 8pm located at Lowry in Denver, CO. Register at Colorado Free University or call 303.399.0093. $46 for non-members plus $5 material fee.

Colorado Free University, 7653 E. 1st Place, Denver, CO 80230.

Small Business Rock Stars

Last week a group of Small Business Rock Stars and the original Denver Entrepreneurs met at miniBar in Denver for a fun happy hour. Here's a video from the event. Please join us for our educational and fun meetings. Ever been to networking events and felt left out because no one acknowledged you or made an effort to speak with you? Or you saw groups of people talking but they totally ignored you when you tried to speak with them?

No cliques in these groups. We make sure you feel welcome. There are four events to choose from monthly. Two Power Lunch and Learn meetings, one educational and networking meeting and a happy hour - all free. See you soon.

The Original Denver Entrepreneurs Meetup

June Free & Low Cost Denver Small Business Meetings & Events

If you have a small business and are in the Denver area, where are you networking this month? It's amazing that there are so many places where small business owners can network and learn. The Denver business events listed here are free and low-cost but you'll have to buy your food and drinks. Check out the websites for more information. I know the organizers of and have attended most of these. You'll enjoy meeting people and possibly making strategic alliances with potential business partners. 

Denver Wine Share, Friday, June 4, 6pm. Bring a bottle of wine or appetizer to share. Also bring your own wine glass. Network with professionals in a friendly atmosphere. Kim Tracy and Stephen Samuels organize this great meeting. You'll have to join the Meetup to see the location. 

Denver Small Business Rock Stars - Make Your Business the Next Facebook Rock Star in 10 Minutes a Day, Wednesday, June 9, 12pm - 1:30, The Egg & I, Englewood, CO (I-25 & Arapahoe), Free. Attend the Power Lunch to network and learn with other dynamic small business rock stars. Hosted by Rick Skurla and me. Second and fourth Thursday of the month. Topics vary.  Email smbizrockstars@gmail.com for more info or RSVP.

Boost Denver, Who's Your Dot? - Target Marketing, Wednesday, June 9, 8am - 9:30am, Espressole Caffe/Kitchen Table Cooking School, Greenwood Village, CO, Free. Organized by power networker Dru Shockley.

June Free Happy Hour & Networking with the Denver Entrepreneurs and Small Business Rock Stars - Wednesday, June 16 to 7:00pm, miniBarl, Denver, CO in Cherry Creek, Free.  RSVP through the Meetups or email smbizrockstars@gmail.com.

Design Tips & Tools Adobe Illustrator CS5 is Here... What does it do? Thursday, June 11, 9am, iComputer close to downtown with plenty of free parking. Organized by Mandi Pralli. Free.

Boost Denver, Time Saving Ways to Grow Your Business, Wednesday, June 23, 8am - 9:30am Espressole Caffe/Kitchen Table Cooking School, Greenwood Village, CO, Free.

Sell Yourself with the "30 Second Non-Commercial"  Small group networking & education with the Denver Entrepreneurs, Englewood Public Library, Thursday, May 27, 6:30 to 8:00, Free.

Creative Connections – different topics, Organized by Steve Stone, Ed Campbell & Rob Nelson, first and third Fridays, Colorado Community Church, Englewood, CO, Free.

Business Leader’s Insight Lunch - Organized by Team Nimbus, Chuck Blakeman, RSVP to chuck@teamnimbuswest.com, free. Every Tuesday at Cool River, 11:30am to 1:00pm Greenwood Village, CO, Free.

Have fun, make some new business friends. If you'd like your business networking or educational event shared, please send it to me at SocialJo1@gmail.com. I will send it to the Denver Entrepreneurs Meetup group as well share on other social networks.

Denver Entrepreneurs - Kevin Cullis

We've got a great group of folks in the Denver Entrepreneurs. I will be featuring the recent videos I took of different business owners. Join us at http://www.Meetup.com/Denver-Entrepreneurs.

So Many Denver Small Business Networking Events - Free and Low-Cost

Yes, so many meetings and so little time. All right. So, it's time to get ready to do some power networking and/or learn at the following small  business meetings this month. And these are just a few of all the Denver events.

While many of these Denver events are free or low-cost, food and drinks are not included. Check out the websites for more details. 

Denver Wine Share, First Fridays, 6pm. Bring a bottle of wine to share or an appetizer. 

Denver Small Business Rock Stars: Creating Loyal Fans, Wednesday, May 12, 12pm - 1:30pm, The Egg & I, Englewood, CO (I-25 & Arapahoe), Free. 

Boost Denver, 10 Essential Elements for Highly Strategic Alliances, Wednesday, May 12, 8am - 9:30am Toast Fine Food & Coffee, Littleton, CO, Free. 

May Happy Hour & Free Networking with the Denver Entrepreneurs & Small Business Rock Stars -  Thursday, May 20, 5:00pm to 7:00pm, Blue Rox Grill, Lone Tree, CO, Free.  

Denver Small Business Rock Stars - Video Marketing, Wednesday, May 26, 12pm - 1:30, The Egg & I, Englewood, CO (I-25 & Arapahoe), Free.

Boost Denver, Overcoming Barriers - It's an Inside Job , Wednesday, May 26, 8am - 9:30am Toast Fine Food & Coffee, Littleton, CO, Free.

The Art of Making a Fabulous Impression, Networking & Education with the Denver Entrepreneurs, Englewood Public Library, Thursday, May 27, 6:30 to 8:00, Free. 

Creative Connections – different topics, Organized by Steve Stone, Ed Campbell & Rob Nelson,  first and third Fridays, Colorado Community Church, Englewood, CO, Free.

Business Leader’s Insight Lunch - Organized by Team Nimbus, Chuck Blakeman, RSVP to chuck@teamnimbuswest.com, free. Every Tuesday at Cool River, 11:30am to 1:00pm Greenwood Village, CO, Free. 

If you'd like yours shared, please send it to me at SocialJo1@gmail.com. I will send it to the Denver Entrepreneurs Meetup group as well and other social networks.

Social Media 101 for Business - Brand Your Business

This past Saturday I had the pleasure of being one of the instructors at Colorado Free University's first Un-Job Fair. My first class was Social Media 101. If you know you have to get on social media but aren't quite sure what you should be doing, this is my PowerPoint presentation.

Social Media 101 for Business

View more presentations from Your Marketing Gal.

Create Your Social Media Marketing Plan

Is your "guilt" about now being online as much as you think you ought to be in order to market your business online getting making you feel bad? We all have the best intention of sticking to some type of social media marketing effort. As small business owners, it is hard to do it all. This past Saturday I taught a short class on creating a social media marketing plan for small businesses.

In summary, it's better to just pick a few things to do but do it consistently. If you haven't started, it's not too late. Think about what will work for you. What do you like to do? Just because Twitter, Linkedin and Facebook are big, is it the best place for you to be? Could there be a smaller social network that might work for you instead?

Here is the PowerPoint presentation. I also have an e-book you can download to start your plan.

Create Your Social Media Marketing Plan

View more presentations from Your Marketing Gal.

10 Tips, 10 Minutes a Day on Facebook

1. Update your status at least once a day. This goes out to your news feed. To get good content, set up Google alerts in your area of expertise or interest and get them delivered via email or RSS feed. Want to see what topics are trending online? Go to www.Alltop.com or http://popurls.com and share the ones you like. Chances are they will get shared again and you’ll get comments on your post. Copy the link and attach it on your status update and comment on it.

2. Scan through the feed (the wall) and comment on things you like that your friends have posted. Your comments will be shown on your friend’s page, which is a great way to grow your friends organically. Facebook splits the feed into live feed and most recent, so toggle back and forth. Facebook decides who they show on your feed so you might want to take a look at my previous entry to select and allow which friends will be seen on your feed. 

3. While scanning through your feed, see what postings you can share on your wall. Don't forget to thank your friend for posting the particular item.

4. Create different friends lists to be more targeted and keep organized. To create a list, click on Account, Edit Friends. Then create your list and add people to it. You can share certain postings with certain friends depending on how you organized them.

5. Look at birthdays and wish your friends “Happy Birthday”. Think of the friends you are really trying to build relationships with.

6. Look at events your friends have posted or are attending to see what you might be interested in. You can also share the event with your friends. Let the organizer know you are sharing the event - another way of being social on Facebook.

You'll see three icons next to "facebook" at the top of the page. The first one are your friend requests, second one are your direct messages and the third one are notifications. When they are highlighted, you know you need to respond. 

7. So, first look at your “Friend Requests” and accept the ones you’d like to. Pay attention to how you know them. Did they send you a personal message or do they have a picture? Do you have friends in common? Do they have a name or just a business name? Make sure they are “real” people. When you invite people to be friends with you, tell them how you know them: "I see we have a lot of friends in common" or "Just saw you on my friend’s page and liked what you said" or "It was great meeting you last night at the Denver Divas event."

8. The second icon is your inbox where you have received direct messages. Don't forget to answer any personal messages. 

9. The third icon are your notifications where someone has commented on one of your posts or  has responded to a post that you have commented on. So, click to follow the conversation and respond back if you need to.

10. Most of all, have fun. Even though I use Facebook for branding my social media marketing company, I really try to engage and get to know others by following conversations. After all, it's all about being social and that should always be fun. 

Here's a great video on doing Facebook in only five minutes a day created by one of my favorite Facebook social media friends, Kyle Griffith and the inspiration for this blog post.

 

Get Your Business on the Map of Social Media Success

Social Media Classes & Workshops in Denver

 April 5, 2010  

Your Marketing Gal to teach social media classes for Denver area businesses.   Learn the latest social media marketing techniques to propel your small business to success. Social media marketing classes and workshops will be taught by Jo Guerra of Your Marketing Gal in Denver,  Colorado. Classes start Saturday, April 17^th and go through Saturday, May 8^th. Classes range in price from $29 to $46 plus material fees.  

Classes include:

• Social Media 101
• Creating a Social Media Marketing Plan
• Facebook 101
• Advanced Marketing on Facebook
• LinkedIn Profile Basics
• Advanced Marketing on LinkedIn
  

Topics include profile basics, keyword strategies, establishing your industry expertise, building your connections and online friends, engaging your social media audience the right way and much more. Don’t want to spend all your time online, you won’t have to with the tricks you’ll learn. Want to implement a manageable plan, you’ll be able to after taking these social networking classes and workshops.

Schedule is available at http://www.yourmarketinggal.com/calendar-of-events.html.

Information on individual classes is available at http://www.yourmarketinggal.com/blog_index.html . Questions? Please contact Jo Guerra at  SocialJo1@gmail.com or 303.632.2928.

>About: Your Marketing Gal in an internet marketing firm located in Denver, Colorado. Jo Guerra, owner of  www.YourMarketingGal.com is a certified Inbound Marketing Consultant and Internet Marketing Professional. Your Marketing Gal works with small businesses grow by developing and implementing strategic internet marketing plans. Services include social media marketing, social networking, blog creation, blogging, keyword selection, local search, search engine optimization & video marketing.